for Platforms and Publishers
For Publisher/Ad Marketplace:
Content Moderation & Online Safety
Content Moderation performed by humans is time consuming, repetitive, and subject to bias and errors, which is a pain for publishers to understand how to rank or take down content by quality. The opaque upstream sources and bad partners are harmful for not only the readers, but also your ad revenue.
We offer precise detection of propaganda, hate speech, misinformation and other subtle, subjective types of unsafe content.
Our AI helps you detect problematic content faster, cheaper and more efficiently, reducing your spend on costy manual content moderation. The service includes:
Short, medium and long form content scoring capabilities.
Providing a ‘confidence score’ for each comment or article for each of our 19 signals.
Near real-time responses
API integration available
This adds another layer to our large, existing investments in content moderation. Their Moderation offering is yet another way to help ensure people are engaging with high-quality and premium publishers across our large network. They help us enhance our abilities by automating the process, helping us understand content that deserves a closer look, and providing a great team of responsive experts as well.”
Director of Taboola Protect
(Policy, Trust & Safety)
Solution / Testimonial
Get started with Content Score
Through us, they learned what headlines got high vs. low threshold and they built their own editorial guidelines to prevent clickbait.
Social Sweethearts is the largest publisher of individualized, family-friendly content and games worldwide with 150m monthly active users, owning properties like apost.com on FaceBook in 40 different languages. But they found some articles on apost.com were being flagged by FaceBook as clickbait.
To integrate with our API to filter the clickbait links
They called our API to ensure quality content was being distributed across all channels.
We powered an internal Slackbot which all 40 of the editorial team to check titles for clickbait.
No article gets published without going through Factmata’s clickbait API, with an internal score threshold Social Sweethearts set themselves for acceptability.